01Aisle anchorFeeding & Formula
Bottles, formula, and first-foods built for the core baby aisle — the trip-driving anchor of the set and the home of trusted, repeat-purchase staples.
Now Streaming · Emerging Baby & Infant Brands
BabyClubTV.com is a curated showcase series that spotlights up-and-coming baby, infant, and new-parent brands — and gets them in front of baby-retail, club, and grocery baby-aisle buyers, category managers, and merchandising teams across North America.
Where new baby brands get discovered
Most emerging-brand wins in the baby and infant set live in six integration formats. Knowing the format shapes the pack, the pitch, and the placement.
01Aisle anchorBottles, formula, and first-foods built for the core baby aisle — the trip-driving anchor of the set and the home of trusted, repeat-purchase staples.
02High-velocityDiapers, training pants, and wipes with relentless repeat velocity — the format that builds the basket and earns a featured emerging brand real trial.
03Gentle & clean-labelLotions, washes, and balms — the gentle, clean-label format most new-parent brands launch into first, with high repeat and broad shopper reach.
04Comfort setSwaddles, sleepwear, and soothing essentials for the nursery — a premium, gift-forward adjacency for first-time and seasoned parents alike.
05Discovery driverOnesies, carriers, and on-the-go gear for style-aware, brand-curious parents shopping the broader baby department.
06Bundle buildersPouches, snacks, and mealtime sets engineered for club packs, gifting, and seasonal cross-merchandising alongside core baby staples.
Inside the Network
Our core line-up of showcase channels — and the broader Conzumables network — connects your products with the right buyers, departments, and channels. A better way for brands to get seen.
The Featured Channel
Every season the BabyClubTV showcase features a curated slate of emerging makers — captured in studio, lit like a product film, and packaged into a buyer-ready spotlight. It is the easiest way for a category manager to scout the next wave without leaving their desk.

What every featured maker gets on the channel
A polished, on-screen feature that frames your product like a launch trailer.
A short-format cut built for category managers scouting on the go.
The gentle-and-safe story — materials, claims, and the parent-trust angle.
Section-fit guidance on pack, price, and the format that wins placement.
Where your product lands in the aisle and the adjacencies that lift it.
A staged sampling and demo plan to move from screen to shelf.
Provenance and material sourcing told the way buyers want to hear it.
Velocity signals and pilot results that make the buy easy to say yes to.
The team behind the network has
in the business
A legacy of experience. A future of discovery.
Four generations of grocery, innovation, brand building & distribution excellence — now pointed at the next wave of baby & infant brands.

Our story starts at a small corner baby shop built on hard work, community, and a passion for helping new parents find products they could trust.
We grew alongside the industry as a proud member of certified grocers — contributing to one of the strongest buying and marketing cooperatives.
We partnered with iconic global companies in consumables, merchandising, and shopper engagement.
Co-founders and builders of successful brands — taking emerging products from concept to shelf.
Today we run our own showcase network and distribution, helping brands get discovered and to market everywhere parents shop.
Building a stronger baby industry. Together.
Uniting professionals across the baby, infant, and juvenile-products sectors to promote innovation, growth, safety, and a stronger tomorrow for families.
Retail Formats (Channels)
The Conzumables showcase network helps brands, retailers, and operators navigate retail channels by aligning the right products with the right formats for growth.
Coast to coast
We list the customers that are prime for your launch efforts — state by state. We have the channels, the relationships, and the distribution power to put your brand in front of buyers everywhere parents shop.
Get your brand on the channel
Send your category, format, target banners, and current pilot status. The showcase team responds with a section-fit read, a spotlight slot, and a clear path to placement.